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Saturday, September 11 • 10:00am - 11:15am
From Surviving to Thriving: Marketing to Your Clients Post-Pandemic (SM1) [EARN 1 CEH]

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The dawn of a new skin era is here! Supercharged by last year’s survival mode, our clients’ needs, and desires evolved. The shift into digital and virtual beauty experiences left its imprint on the beauty industry, perhaps forever. Thrive by visualizing and monetizing your expertise with proactive treatments in a post-pandemic world.   In this class, we will discuss marketing tools and modules that will help you engage clients authentically and improve your profitability in crises. You will learn recent research on consumer behaviors, changes regarding the spa industry post-pandemic, and methods to recharge your skincare retail and services.

The Chicago Cosmetologists Association, Inc. is an approved sponsor of continuing education by the Illinois Department of Financial and Professional Regulation (license #190-000101). CE credit is approved in Illinois, Iowa, Maryland, Nevada, and North Carolina. Additional states to come. Please check with your state’s licensing department to ensure that you have the approved credit hours you need to keep your license current. Please note that these programs are subject to change without notice.

Adding a session to your schedule is NOT a formal registration. To ensure your place in the meeting room, you must register and pay for the session via the registration system. Click here to register.

Speakers
avatar for Bianca Rojas

Bianca Rojas

New Age Spa Institute
Bianca Rojas is an esthetician and esthetics teacher at The New Age Spa Institute, a CIDESCO Accredited School in Des Plaines, Illinois. She herself holds the prestigious CIDESCO Diploma, along with degrees in psychology and biology. Bianca’s love for science and beauty blend seamlessly... Read More →


Saturday September 11, 2021 10:00am - 11:15am CDT
Room 49
  Social Media & Marketing